17 Apr 2026
Ecommerce Search Best Practices
A practical guide to ecommerce search best practices, covering search relevance, filtering, merchandising, product discovery and conversion optimisation.
Ecommerce Blog
Practical ecommerce strategy, platform and growth insights
This ecommerce blog shares practical insight from over a decade working hands-on with online retailers across Shopify and Magento.
14 Apr 2026
AI Ecommerce Search Explained
A practical guide to AI ecommerce search, covering search relevance, product discovery, merchandising, personalisation and how AI is changing ecommerce search experiences.
26 Mar 2026
Why Static-First Workflows Are Making More Sense for Smaller Websites
A reflection on how my development workflow has evolved, why I still heavily use Magento, Shopify and Laravel and where static-first workflows with Astro and headless CMS platforms are starting to make more sense.
18 Mar 2026
Ecommerce Search for Magento
A practical guide to ecommerce search for Magento, covering product discovery, filtering, merchandising, performance and choosing the right search solution.
10 Mar 2026
Algolia vs Klevu for Ecommerce Search
A practical comparison of Algolia vs Klevu for ecommerce search, covering flexibility, AI capabilities, merchandising, Magento, Shopify and operational considerations.
02 Feb 2026
Magento customer address file upload vulnerability (CVE-2025-54236) explained and how to secure your site
A practical explanation of the Magento customer_address and customer_options folder issue, CVE-2025-54236, and steps to secure Magento stores against file upload exploit attempts.
12 Dec 2025
Should You Migrate From Magento to Shopify – Or Fix What You Have?
A practical look at whether businesses should migrate from Magento to Shopify, or improve their existing Magento setup through frontend modernisation, optimisation and better technical strategy.
14 Aug 2025
How to Increase Ecommerce Conversion Rate
Practical ways to improve ecommerce conversion rate through faster performance, better product pages, mobile optimisation, checkout improvements and stronger customer trust.
10 Aug 2025
When Should You Hire an Ecommerce Consultant?
A practical guide to when ecommerce businesses should hire a consultant, including stalled growth, platform migrations, conversion issues, scaling challenges and technical project oversight.